Custom wedding signs have become a staple in modern wedding decor. From guiding guests to creating Instagram-worthy backdrops, they serve a dual purpose of practicality and aesthetic appeal. As a wedding planner or event coordinator, offering custom sign packages to your clients is not just an added service—it’s a strategic move that enhances their experience and elevates your business.
At Gathurr, we specialize in high-quality custom and ready-to-order wedding signs crafted from PVC, acrylic, and LED neon. This blog will explore the numerous benefits of providing custom sign packages, showcasing how they can boost your client satisfaction and business growth.
Why Custom Sign Packages Matter
1. Convenience for Clients
Planning a wedding is a monumental task, and couples often feel overwhelmed with the details. By offering a curated package of custom signs, you eliminate one more decision-making process for your clients.
Example: Instead of asking them to source multiple signs individually, you provide a comprehensive solution that includes welcome signs, seating charts, table numbers, and more.
2. Consistent Design and Branding
A wedding’s visual appeal relies on a cohesive aesthetic. When clients purchase signs from different vendors, there’s a risk of mismatched styles or colors. Offering a package ensures consistency in:
- Materials (PVC, acrylic, or LED neon).
- Fonts and typography.
- Colors and finishes.
Pro Tip: Use your sign packages to align with your clients’ wedding themes, whether modern, boho-chic, or industrial.
3. Cost-Effective Solutions
Custom sign packages are often more cost-effective than ordering individual pieces. By bundling services, you:
- Save on production and shipping costs.
- Offer attractive discounts to clients.
- Provide a higher perceived value for your services.
Clients will appreciate the savings while still receiving premium-quality, personalized decor.
4. Streamlined Planning Process
As a planner, managing multiple vendors can be time-consuming. Offering in-house or partner-produced sign packages simplifies the planning process for both you and your clients.
How It Works:
- Use Gathurr’s custom sign options to fulfill all your needs.
- Handle the design process from start to finish, eliminating third-party coordination.
- Deliver ready-to-use signs directly to your clients’ events.
5. Added Revenue Stream
Incorporating custom sign packages into your offerings creates an additional income stream. Not only do you enhance your service portfolio, but you also position yourself as a one-stop-shop for wedding decor solutions.
Tips to Maximize Revenue:
- Offer tiered packages (e.g., basic, deluxe, and premium).
- Include exclusive add-ons, like LED neon signs, for an upsell opportunity.
- Promote your packages as an essential part of the wedding design process.
What to Include in a Custom Sign Package
To appeal to diverse clients, your custom sign packages should be flexible yet comprehensive. Here are the essentials:
1. Welcome Signs
The perfect way to greet guests and set the tone for the day.
- Material Options: Frosted acrylic, clear acrylic, or PVC.
- Design Ideas: Add the couple’s names, wedding date, and a heartfelt message like “Welcome to Our Forever.”
2. Seating Charts
Functional yet stylish, seating charts guide guests to their tables.
- Customization: Incorporate themes, such as floral patterns or geometric designs.
- Styling Tip: Offer options for stand-alone panels or signs that integrate with decor elements like greenery.
3. Table Numbers and Names
A small but essential detail that keeps the reception organized.
- Material Options: Acrylic or PVC with metallic lettering for a chic touch.
- Creative Ideas: Use LED neon table numbers for a modern twist.
4. Directional Signs
Ensure smooth navigation throughout the event with directional signage.
- Usage Examples: Labels for the ceremony, cocktail hour, and reception.
- Design Style: Match the wedding’s theme with consistent fonts and colors.
5. Bar and Menu Signs
A great way to highlight food and drink options while adding personality.
- Customization: Include fun phrases like “Sip, Sip, Hooray!”
- Material Options: Acrylic panels with minimalist or bold typography.
6. Photo Booth and Hashtag Signs
Encourage guests to capture and share the day’s magic.
- Popular Features: Personalized hashtags and fun phrases like “Capture the Love.”
- Placement Tip: Position near the photo booth or social gathering areas for maximum visibility.
7. LED Neon Signs
A standout feature for any custom sign package, LED neon signs add a unique glow to the event.
- Examples: The couple’s initials, last name, or a romantic phrase like “Better Together.”
- Uses: Decorate the sweetheart table, dance floor, or photo backdrop.
How to Market Your Custom Sign Packages
To successfully sell custom sign packages, you need a compelling marketing strategy.
1. Highlight the Value
Educate potential clients on the benefits of purchasing a package:
- Streamlined process.
- Cost savings.
- Enhanced design consistency.
2. Showcase Your Work
Use professional photos of past weddings to demonstrate the impact of custom signs. Include:
- High-quality shots of welcome signs, seating charts, and LED neon decor.
- Before-and-after images to showcase the transformation.
3. Promote on Social Media
Social media platforms are powerful tools for reaching engaged couples.
- Post reels or stories featuring your sign packages.
- Share client testimonials about the convenience and quality of your offerings.
- Use relevant hashtags, such as #WeddingSigns and #CustomWeddingDecor.
4. Partner with Vendors
Collaborate with venues, florists, and photographers to cross-promote your custom sign packages.
Benefits:
- Gain referrals from trusted industry partners.
- Provide added value to mutual clients.
5. Offer Exclusive Discounts
Encourage early bookings or bulk purchases by providing special discounts on sign packages.
Why Gathurr Is Your Go-To Source
At Gathurr, we understand the importance of high-quality custom signage. Here’s why wedding planners and event coordinators choose us:
1. Versatile Material Options
We specialize in PVC, acrylic, and LED neon signs, offering durable and stylish solutions for any wedding theme.
2. Exceptional Customization
Every detail, from fonts to colors, is tailored to your clients’ needs.
3. Efficient Production
We pride ourselves on quick turnaround times to meet your event deadlines.
4. Premium Quality
Our signs are designed to withstand the elements while maintaining their beauty and elegance.
Conclusion
Custom sign packages are a game-changer for wedding planners, offering unparalleled convenience, cohesion, and creativity. By incorporating these packages into your service offerings, you not only simplify the planning process for your clients but also enhance their overall experience.
Ready to elevate your wedding planning business? Partner with Gathurr to provide top-notch custom sign packages that wow your clients and set your services apart. Explore our collection at Gathurr and start transforming weddings today!
